Verizon is in advanced talks with YouTube to use YouTube’s content for both VCast mobile videos and for Verizon’s on-demand video service, reports the Wall Street Journal. It’s not a surprising development that YouTube is looking to go mobile — YouTube’s CEO Chad Hurley outlined his company’s mobile ambitions last week, and said that he hoped to have something on cell phones within the next year.
One of the options for a mobile YouTube, we pointed out, was a carrier deal, though carriers are very conservative when it comes to copyrights and hard-to-control content. On first thought, this deal is unexpected, given Verizon is often painted as one of the most conservative carriers in the U.S. when it comes to content. And since acquiring the company Google has supposedly been rushing to pay off pissed off media companies.
But now that YouTube belongs to Google, it looks like Verizon feels the comfort of deep coffers. And we’re thinking that if any YouTube content ever lands on Verizon’s real estate that content will be completely scrubbed of any of the risky clips, either copyright material or so-called inappropriate content. Doing a deal with YouTube doesn’t mean the carrier will open itself up to a flood of YouTube content — it will likely have a hard-core filter that cherry picks popular, but appropriate content, ie. YouTube lite.
Then again, a YouTube deal isn’t going to make Verizon very many friends in the media industry. But it looks like YouTube’s content is just too popular — Time just declared it the “invention of the year”!