Comments on: InfoSpace, In For Trouble http://gigaom.com/2006/10/11/infospace/ Wed, 22 May 2013 14:29:20 +0000 hourly 1 http://wordpress.com/ By: Klaus Kohlert http://gigaom.com/2006/10/11/infospace/#comment-125842 Wed, 11 Oct 2006 21:13:34 +0000 http://gigaom.wordpress.com/2006/10/11/infospace/#comment-125842 Ringtone companies should invest in innovation, it is so easy, just visit merinda.com ;-)

]]> By: todd http://gigaom.com/2006/10/11/infospace/#comment-125841 Wed, 11 Oct 2006 19:43:43 +0000 http://gigaom.wordpress.com/2006/10/11/infospace/#comment-125841 the money is in mobile search infrastructure – especially as carriers increasingly move to use phone start up screens as the primary window to mobile media consumption

I would look to INSP to target this market as an offdeck cobrand partner to carriers

the issue is not wether consumers are ready for mobile search – the issue is merchandising mobile search – for which the phone startup screen appears to be the logical best choice

since carriers are keen to protect and build their brand equity it makes sense that they would partner with a private label partner with a strong metasearch platform – which INSP seems well suited – perhaps marketed as a cobranded app through INSP new d2c site called Moviso

I have no idea if the company is pursuing this strategy – but seems like a logical path given the company’s assets and skill set – not to mention the very slow uptake of mobile search through current provisioning models

]]> By: Yarich http://gigaom.com/2006/10/11/infospace/#comment-125840 Wed, 11 Oct 2006 16:33:00 +0000 http://gigaom.wordpress.com/2006/10/11/infospace/#comment-125840 I think the premium ringtone / games / content space is too hard and too competative. Carriers take huge rev shares.

Seperately, users are becoming smarter and wanting to make their own ringtones. Companies like Mixxer mentioned above or ToneThis are clearly in the better position.

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