Mobile ESPN, UnMobile Soon?

Mobile ESPN, the much touted but lightly used MVNO is about to go through a major upheaval, report Rafat Ali & Staci Kramer over at PaidContent. They say that the MVNO could either be sold or shut down before the end of Disney’s fiscal year. “A lot has changed since then, with the sentiment for MVNOs swinging like a schizophrenic off medication,” they write. We have been a tad skeptical of the whole MVNO craze, and are also worried about the possible impact of a MVNO shakeout on Sprint Nextel.

Update: The WSJ says Mobile ESPN will shut down soon and try to reinvent itself as a content provider for other wireless operators. We contacted Mobile ESPN and are waiting for a response.

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