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Summary:

Netscape has gotten mixed reviews for its recent Digg-style remake. The New York Times adds a story this morning about a petition from Netscape users to bring back the old site. We did a quick check and got traffic data update from Hitwise. Hitwise says the […]

Netscape has gotten mixed reviews for its recent Digg-style remake. The New York Times adds a story this morning about a petition from Netscape users to bring back the old site. We did a quick check and got traffic data update from Hitwise.

Hitwise says the Netscape site has seen a 17% increase from the week ending June 24 to the week ending July 15th. Given, that might largely come from the site’s recent media attention, but, hey, at least they’re getting attention, which is more than the Netscape brand had before.

We’ll check back on the data in a few weeks and see if the site is still growing. What do you think of Netscape’s new site?

  1. What’s Netscape? ;-)

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  2. I don’t know anyone who uses Netscape. The ‘average Netscape user’ is probably the one who ended up there because they used the browser 5 years ago. I don’t think this is necessarily a good thing.

    The users who were there were ones happy with the service and stayed. Now that things have changed they may just be as likely to move to competing service as they were likely to stay. I doubt that the hit traffic stays up over the coming months… plus its been a slow news summer.

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  3. Here’s the funny thing: I started using Firefox shortly after it was released (anything to get away from IE) and liked it so much that it made me willing to try another ‘new’ browser release, Netscape. I am hooked. It includes code for both Firefox and IE, and has better tabbed browsing and passcard features, IMHO. I would seriously recommend it to anyone.

    As far their re-designed web site is concerned, i prefer several others but the previous version wasn’t in my regular surfing rounds anyway.

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  4. I’m not sure how reliable your data is. The truth is that Netscape traffic has fallen almost 50% since launch (both page views and unique visitors). It may be that with the new URL structure all of the traffic is being seen to hit the portal top, rather than the content channels. Wait until the Media Metrix reports come out in August. You’ll see how dismall the traffic really looks.

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  5. I think that the Netscape site completely sucks. It’s layout is confusing, the commentary laughable and while I can appreciate that they are trying to innovate by copying Digg, it lacks all originality. I give as much chance as the Ebay backed Scooop.net that launched to great hype and then has dropped off the face of the earth.

    If I’m going to use a competitor to Digg, I’ll stick with Newsvine. The commentary is much better thought out, then what diggers provide and the layout looks more like a traditional newspaper instead of the pure caos on the Netscape site.

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  6. more in the know Monday, July 17, 2006

    ‘In the know’ has its data wrong. MM #s look ok out of the gate (flat to up in terms of pages views, uniqes down a bit, but so is the whole category due to seasonality). Not bad for a format change. Time will tell. Om, you to add a “Submit To Netscape” button!

    javascript:(function(){var u=escape(window.location);var t=escape(document.title); var c = ”;if (window.getSelection){c = window.getSelection();}else if (document.getSelection){c = document.getSelection();}else if (document.selection){c = document.selection.createRange().text;} window.location=’http://www.netscape.com/submit/?U=’ u ‘&T=’ t ‘&C=’ c;})()
    Submit To Netscape

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  7. I can’t stand the new netscape!!

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  8. Stainless steel utensil Tuesday, July 18, 2006

    I liked the old netscape better. But thats probabaly coz I had gotten comfortable with it. The new ones not bad either.

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  9. i’m not a fan. jason calacanis is involved. enough said!

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