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Summary:

One market that seems to be tailor-made for the Tablet PC is the real estate market.  The ability to switch from paper documents to electronic would appear to me to be the perfect situation for Tablet PC adoption but I haven’t seen a single realtor using […]

One market that seems to be tailor-made for the Tablet PC is the real estate market.  The ability to switch from paper documents to electronic would appear to me to be the perfect situation for Tablet PC adoption but I haven’t seen a single realtor using one.  Anthony Iasi has just started a blog and in his initial post he briefly covers what switching from paper to the Tablet PC has done for his real estate work:

Many of my clients know that I’ve been involved for many years in the software industry. As a Realtor, I’m constantly applying technology to help my clients stay ahead in the home buying and selling process. One improvement that my clients seem to enjoy is the use of electronic documents. Rather than carrying a thick pile of contracts for my clients to sign, I use a small tablet PC and an electronic pen. Documents can be signed, executed, and e-mailed wirelessly or printed on the spot. You can get paperwork delivered to your home, office, or anywhere around the world! In effect, you can buy or sell a home from anywhere!

Any other realtors out there that are using a Tablet PC like Anthony?  I’d love to hear from you.

-jk

  1. I am not a Realtor, but I am in the mortgage business (among other projects), and I can tell you that the TC1100 that I used to have was a really great tool. Sometimes clients have to see the benefit of refinancing on paper in front of them before it really “clicks” for them. With the tablet pc I was able to take the already solid presentation that I had prepared in advance of their arrival, and tweak it as necessary with them there. I was also able to give the pen to either borrower, and let them ink away, moving and adding things as they saw fit. I was then able to send “our work” over to the printer so that they could take it with them and let it simmer if needed. At the end of the day they were doing the loan that I had originally prepared for them, but the interaction made it more their decision than mine. Now that I have the Q1 I’ll be incorporating it into my flow as well, I’m sure with the same results.

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  2. JK,

    You will find the problem lies more with the fact that realtors (and other on-site salespeople) ask themselves “new technology, can I use it”
    rather than asking “what can I do with it”.

    I know first hand because we supply mobile sales solutions (also targeting realtors) and have to answer the first question many times, but very rarely do we get people directly asking us the second question.

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  3. Vinit’s comment about salespeople’s initial reaction to new technology is exactly right. One of my contracts involves working with an outsourced selling and marketing group to identify ways to better help their clients be more efficient at retail. This company does in-store selling on behalf of brands like Epson, BVHE, Dupont, etc., and their employees take orders for products and services. A year ago I convinced my client to deploy Pocket PC devices to a select group of their top employees as a test to see how much more the reps could get done if they did not have to be constantly going to the computer at the retail shop to place the orders. The initial reaction to something as simple as a ppc device was shocking. The first question was whether we were automating them out of a job, the second question was if they could opt-out. It’s incredible to me that in the year 2006 we still have people who are either afraid of technology, or don’t trust it to make them better.

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  4. Most realtors either don’t have a clue or don’t care. I am a vendor for a real estate type of company (will not disclose). I have visited probably over 400 real estate agents in the past year and I have only met 1 that had a tablet PC and he didn’t even use it to sign documents. I also met an agent who “said” he had two SBS 2003 servers at home but then didn’t know what SharePoint was. Of all those agents only 20-30% used an actual email address for their domain name. The rest are using @hotmail, @yahoo, or some other free email service and don’t even get why that looks so unprofessional. Come on people are you promoting your business or are you promoting yahoo, hotmail, etc. Then again the majority of people probably don’t care what your email address is as long as you check it. As for me I am VERY snobbish when it comes to tech relations, I won’t even deal with a business if they are using a free type of email or something that isn’t related to their company. I would also estimate only 40% of agents I have worked for don’t even use outlook. Most use outlook express and don’t care about using anything better. Earlier this year I did a 6 week outlook class for a real estate office and the response was mostly “what is outlook?” then when I showed them what it could do 50% would actually switch. Now the TOP Producers of the industry are more technically savvy but still they are not completely up to speed and have people (assistants) behind the scenes helping them keep their schedule and contacts up to date. For this reason I have started my own blog focused not alone on technology but how to make it work for the Solo Business person and to help them understand there is nothing to be scared of, the computer is not going to bite you.

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  5. Thanks for the tip!

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  6. CANDICE ENSIGN Wednesday, March 12, 2008

    I HAVE BEEN USING A LAPTOP WITH A SIGNATURE PAD FOR THE LAST 3 YEARS OR SO BUT I WANT TO GO TO A TABLET PC FOR EASE OF USE BUT WOULD REALLY LIKE TO KNOW FROM OTHER REALTORS USING THEM WHICH MODEL AND BRAND THEY FOUND TO BE THE BEST FOR SIGNING CONTRACTS ETC.
    THANKS

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  7. I just purchased a Lenovo X201 Tablet PC. i did a lot of research and the Lenovo X201T and the HP 2740P are the best out there. I ended up going with the Lenovo. This is a solid machine.
    It’s great for my clients to sign contracts but also for me taking notes in meetings etc, signing docs anywhere, anytime and then faxing or emailing them. I can mark up (highlight, notes) MLS listings for my clients. It also has a touch screen which is awesome!

    Also, I am using a software called Real Estate Dashboard. This allows me to import contracts or any doc for signing. It allows me to store them online in what they call the “Vault”. You also get a online fax. Its a must have if you are a Realtor and have a tablet.

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