Skunked in retail, Singapore-based Creative Technology Ltd. is going after Apple in U.S. District Court for what it claims are “willful” patent infringements. Creative engineers working in California filed for a patent in 2001 covering the software menus used to navigate portable media players; the patent was granted in 2005. A little ironic given today’s Supreme Court ruling … Creative wants a cease-and-desist and exclusion order in the U.S. The company also filed a complaint with the U.S. International Trade Commission, asking for an investigation into whether Apple is importing and selling iPods that infringe on Creative’s patent. No comment yet from Apple.