China has 1.3bn people. The Wang Jianzhou, chairman and CEO China Mobile, rolled off numbers such as they connected 36,000 rural areas last year. Let’s face it, they’re going to be more interested in talking to each other than downloading the latest ESPN sports video clips, but it gives you an idea of the scale of the country. In the last quarter they added 3.9m subscribers, which is the size of a small country. Wow.