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Summary:

Sling Media has raised $46.6 Million in funding from Goldman, Sachs & Co., John Malone’s Liberty Media Corporation and Echostar Communications and original investors, DCM – Doll Capital Management, Mobius Venture Capital and Hearst Corporation. The company had raised around $15 million in previous rounds of […]

Sling Media has raised $46.6 Million in funding from Goldman, Sachs & Co., John Malone’s Liberty Media Corporation and Echostar Communications and original investors, DCM – Doll Capital Management, Mobius Venture Capital and Hearst Corporation. The company had raised around $15 million in previous rounds of funding. I had hinted that some of the big names in media were going to back the company, and had heard these names, but could not confirm the chatter.

You can’t get bigger than John Malone and Charlie Ergen, two old media dons who know how to stay ahead of the curve. Malone, after all was the first to figure out the importance of cable broadband and invested in @Home. Ergen was early to the satellite TV game. Their investment in Sling Media actually is a sign that the old media crowd is taking place shifting quite seriously.

Longer term, it is likely that we might see Sling’s technology built right into a DISH Network set-top box that uses the broadband pipe to route out the “television signals.” I wonder how the cable and phone companies will react to this development. Malone, on the other hand is expanding his cable network in Europe and could easily use Sling’s place shifting technology to offer a premium place shifting service and go one up on DSL providers.

By Om Malik

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  1. I hope they don’t “TiVo” it, by making i into a service when it is essentially a product.

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  2. [...] On Malik reports EchoStar (aka DISH Network) has participated in the current round of Sling Media funding. Combined with Echostar’s investment in Archos, there’s a high potential for synergistic devices. I give them credit for aggressively investing in these unproven, peripheral technologies… then again, maybe that’s what a #2 needs to do in order to remain competitive. I also congratulate the Sling folks for executing their game plan well — these additional investments wouldn’t have come without the good sales and positive press they’ve received. [...]

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  3. Placeshifting Validation

    I have been meaning to write about Slingbox for a while. They received nice coverage off CES. My friend Ersin has bought one and was excited about it. I just never got around to writing about it. And today, I

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  4. [...] It is an all familiar story – a new disruptive technology comes to market, and the established players start to get hot under the collar. TiVo’s time shifting technology was met with “this is not good” for the industry skepticism from television networks. Now it is the turn of Slingbox, which is pushing the concept of ‘place-shifting.’ It has generally been met with praise from most, and has garnered big money investments from the likes of Charlie Ergen and John Malone. Capitol Broadcasting President Jim Goodmon, however, thinks that Slingbox is illegal. Goodmon suspects the Slingbox violates program copyright laws — and maybe retransmission-consent agreements — by enabling out-of-market viewing of network and syndicated content. “I have a deal with the cable system,” he says, “and they have retransmission consent for the cable system in this market. They don’t have it for everyplace else. They can’t do that; there’s no way that’s legal.” [...]

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  5. [...] Sling has raised over $60 million in venture funding. John Malone’s Liberty Media Corporation and Echostar Communications were some of the backers of this three-year-old company co-founded by Blake Krikorian, Jason Krikorian and Bhupen Shah. [...]

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