Announcing, the GigaOM Survey Winner

Om Malik, Sunday, December 4, 2005 at 2:55 PM PT Comments (11)

Folks, after a long delay, I am proud to announce a winner for the GigaOM survey. The winner is Brendon Connelly and I have emailed him with the good news. He will soon be getting a brand new Sling Box from fine folks at Sling Media. For rest of you who did not win, you have my undying gratitude and sincere thanks.

(In order to select the winner, I simply put every email on a little slip of paper, put them in a nice salad bowl and picked the one from the bottom.) I should have done this sooner, but as most of you know I have been sick and then on deadline, and only now catching up with life. Having said that, there is no excuse for the delay or the tardiness. So I apologize for that. Writing these personal posts is much harder than other stuff for me, but please forgive me. Vik, big up for the nudge!

I would like to share some stats from the survey. (A total of 620 readers responded to the survey!)

  • 56% of my readers are in the age group 25-to-35.
  • Only 5.65% of the readers are women.
  • 68% make more than $75k
  • Over 40% have a household income higher than $100K
  • 18% of the readers are senior management (CEO/CTO) including “founders.
  • 18% of the readers are getting their GigaOM fix on a non-laptop mobile device. Wow… that is the coolest!
  • India is the #2 geo (tied with Canada & ahead of the UK) after the US
  • 44% IT pros or engineers (similar composition to ZDNet or News.com)
  • 73% read the site at least once a day (59% post & 54% publish their own blogs)
  • 90% are asked by friends / colleagues for advice on tech, 73% are asked to name brands.
  • 45.16% of you create your own tags or social bookmarks (eg, Del.icio.us)

Rating: 38% Thumbs Up Thumbs Down
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11 comments so far

December 4th, 2005
3:52 PM PT

Nice return numbers. Now the big question is: what are you going to do with the data? Or perhaps, what does the data tell you?

December 4th, 2005
6:10 PM PT
Dinesh said:

man, you gotta have one more survey to make up for me not winning..:)..kidding.

Congrats Brendon!

December 4th, 2005
6:52 PM PT

Certainly looks like some high-profile readers here! I’m just a lowly IT guy!

Some day .. maybe when I’m in the 25-to-35 group. :)

December 4th, 2005
7:27 PM PT
Om Malik said:

matthew,

one thing which the numbers tell me - extreme intelligence of my audience. which is why writing here not only fun, but also quite challenging. I think this sets an even higher bar for me, and I need to deliver.

Slashdoc, for me, you are a high profile reader. thanks for being part of the conversation. I appreciate that

December 4th, 2005
10:40 PM PT
Bren said:

Yay for me! Thanks again, Om!

December 4th, 2005
10:46 PM PT

Slingbox!

Just found out that I won a Slingbox. Cool! This brings my online booty to two iPods and a Slingbox. I’m a lucky sucker!

December 5th, 2005
12:55 AM PT

Om, The stats are interesting (and great), and you certainly had a large enough response size to get relevant results. I did the same survey of TC readers a couple of weeks ago. When I gather that data, let’s compare notes.

December 5th, 2005
1:32 AM PT
Vinu said:

nice survey - had some small follow up Qs =>

1. how many readers do you have?? I see close to 3200 readers on Bloglines and seeing that around 40% of good blogs have it subscribed thru’ Bloglines I think it would translate in the ballpark range between 7500 to 9000! wow thats soo cool.

2. This stat ” India is the #2 geo (tied with Canada & ahead of the UK) after the US ” does it mean => people from India, Canada and US are more proactive? i.e taking up survey and leaving comments? or is it the general trend in tech sites?

December 5th, 2005
7:09 AM PT

I’ve reading this blog for a while and it’s amazing how it grows up; now I know why! you have some good quality readers over here mate!
44% IT’s? that’s a good percentage! I only have a 6% ;-(

Anyway, excellent blog, I like how is it organized. I don’t like very much the ads everywhere, but the design is so easy to read that they become something natural here ;)

Hugs!
Javier

December 5th, 2005
8:03 AM PT
Om Malik said:

guys thanks for your kind comments and support. appreciate that. vinu, specifically to your question, i think the daily readership is close to about 45,000 folks. this includes about 3200 in bloglines, 4000 or so in rojo plus other reader-software. the split if 50/50 between RSS and HTML as per october data i collected. should have more #s later. India as “geo” well it means the folks coming to the site are from India. not sure I can really say anything more than that.

December 24th, 2005
11:37 AM PT

[...] GigaOM hit the 5000 post mark earlier in 2005, the fourth year of blog’s existence! As a blog, it has been an amazing experience for me; writing and developing a very special bond with some of the smartest and most informed readers. With just over 5600 posts, it has been hard for me personally to keep-up with the archives. [...]

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