How a corporate blog should be done
Niall Kennedy builds a blog for Scooba Clean, as a way to teach people how corporate blogs are done.
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Niall Kennedy builds a blog for Scooba Clean, as a way to teach people how corporate blogs are done.
Related research and analysis from GigaOM Pro:
Subscriber content. Sign up for a free trial.
Interesting.
Didn’t he used to work for Technorati?
he still works for them.
Oh, okay. So this was a Technorati thing then? That’s not clear one way or the other.
I created the site on my own with no involvement with Technorati. I wanted to create a good example of what a product blog could be.