Transparency, the slut strategy

Om Malik, Saturday, November 12, 2005 at 9:20 AM PT Comments (1)

Nicholas Carr channels CIO Insight and calls the recent “transparency strategy” the slut strategy. He thinks it is an open invitation for imitation.

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November 12th, 2005
2:07 PM PT

So, Steve Jobs is a spin-doctor who will do whatever it takes to keep people interested in Apple. Is this really so shameful? I think not. He denied the existance if a video-capable iPod while he knew that others would speculate about Apple’s next move — a harmless tease, or the work of a smart marketer with much bigger rivals?

David H. Deans

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