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Summary:

Today at SearchSIG, Google was mentioned once every five minutes! Wow…. lets admit it, whether we hate them, or we love them, we do love to talk about them. Them being Google, Yahoo and Microsoft aka GYM. What would happen if the blogsphere decided that we […]

Today at SearchSIG, Google was mentioned once every five minutes! Wow…. lets admit it, whether we hate them, or we love them, we do love to talk about them. Them being Google, Yahoo and Microsoft aka GYM. What would happen if the blogsphere decided that we would not talk about the Big Three for a whole week? Instead we shifted our focus on the little guys, interesting technologies, and some other important stuff. Can the blogs exist without talking about the GYM? I don’t know…maybe be a week. I am going to try, and see how long this detox can last. If you are feeling adventurous, then spread the No-GYM meme! I am quite certain this will remind a lot of us about that classic Sienfeld episode about abstinence!

Update: Scoble is on the wagon, PaulK was, but fell of it. 37Signals and Bubble Generation have joined. Jason Clarke is upset, but Jason, we just trying to get diverse conversations going.. Pss.. blame it on Kevin

  1. True, we can’t survive ou tech life without GYM, not M atleast. But I simply hate G now, for various reasons…

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  2. GYM! I love it!

    Did you just make that acronym up, or am I that out of the loop?

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  3. mike… you have been to busy working all the time. out of the loop. :-)

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  4. I like the sound of The GYMP better: The Google-Yahoo-MSN Party.

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  5. Google Who? Yahoo What? Microsoft, huh?

    Kind of reminds me of ‘if a tree falls…’

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  6. This article reminds me of a little 8 minute film(?) I watched the other day.

    http://www.robinsloan.com/epic/

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  7. If I say I am not going to talk about GYM, am I talking about them? :-)

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  8. Maybe we can take 1 start-up everyday and discuss about them (rojo.com for RSS, damaka.com for VoIP, pandora.com for Music, meebo.com for Ajax-IM)

    Thanks for thinking differently and stretching our imaginations – thats what keeps me coming back.

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  9. Can I talk about AOL then?

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  10. …at least until AOL is part of G or M?

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  11. “we come not to praise GYM, but to bury them.”

    signed,

    all the vertical search companies

    ;)

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  12. so AOL is fair game michael. i think we should just talk about them instead…

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  13. Not sure if burying GYM is a good idea considering how much we hate AND love them and depend on them. Its like a parent-child relationship where no matter how much the child hate the parent, they are almost always looking up to them for everything. I don’t think there is a day that passes by when I don’t use G and M. Ooops, I am not supposed to talk about GYM. Sorry. Don’t bury me…

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  14. ravi,
    the idea here is to take a little break from GYM and focus on the other stuff and not just GYM.

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  15. Couldn’t agree with you more. There is so much innovation and exciting stuff happening around us that deserve attention. you carry the baton and lead the way like you always do… ;-)

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  16. The first rule of GYM is, you do not talk about GYM.
    The second rule of GYM is, you DO NOT talk about GYM. :)

    I really wish I could obey this. But it’s either GYM or another social networking/photo sharing Web 2.0 site. Sigh.

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  17. [...] They say quitting is hardest in the beginning. Today was one of those days. I went the entire day without mentioning G, Y or M, not even once. It was exhausting!!! [...]

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  18. If the blogosphere could cease talking about American companies for a day, then we’ve got something.

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  19. paul, we can all collectively dream don’t you think :-)

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  20. [...] This idea of not mentioning GYM (Google, Yahoo, or Microsoft) in blogs is just silly. Just talking about it defeats it’s own purpose – each time I see “GYM” in the title of somone’s post, it makes me cringe; it’s self-defeating! [...]

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  21. We can probably cease talking about GYM but the bigger question I’m thinking is, can we _be_ without using GYM for a week?
    Om, maybe you could ask your readers to try this as a challenge. Ask them to give up using products/services from these 3 companies for a week. Get them out of their comfort zone. What alternatives do they eventually turn to. Allow them to do a guest post at the end of the week..

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  22. This is a classic catch22. Spreading the no-GYM meme only increases our ‘precious attention’ towards GYM.

    To get to a real no-GYM point (which would be increddibly nice), we need nothing short of personal campaign conducted by op leaders around the world with clear dates to start the no-GYM period!

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  23. Thought-provoking article… until you read the area just below your post: “Ads by Google” :-) Oops…

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  24. [...] Among the posts I wanted to make soon was one on what the big three are up to. But then I saw Om Malik’s post: What would happen if the blogsphere decided that we would not talk about the Big Three for a whole week? Instead we shifted our focus on the little guys, interesting technologies, and some other important stuff. Can the blogs exist without talking about the GYM? I don’t know…maybe be a week. I am going to try, and see how long this detox can last. If you are feeling adventurous, then spread the No-GYM meme! [...]

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  25. GYM free. It is hard to be GYM free. But, it is worth a try.

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  26. I’m all in favour of focusing on the little guys for a while.. *cough* ;)

    However the little guys are mostly dreaming about that mystical ‘exit’ involving GYM so you know even if nobody TALKS about GYM we are all certainly still THINKING about GYM.. anyway be careful not to stop talking about them for too long since the hype needs to be maintained otherwise the bubble will collapse again! ;)

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  27. confession time guys – the GYM addiction is worse than my nicotine addiction. I have started and scrapped three posts…. and chanted… self control …

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  28. If you add eBay, Amazon and AOL (GEMAYA – cornered by Dan Farber), then you get all the usual suspects. Though you might want to add NewsCorp based on their stated acquisitive mindset.

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  29. I’ve been living on a diet of nothing but M for a while now… of course, I do have a Yahoo messenger account, but I use trillian. Does that still count?

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  30. If you visualise all thoughts of GYM being outside your mind, or trying to get into your mind(/head), then you can reject them, visualise them as being thrown back as if by a forcefield. Pretty soon you will be GYM-free. If they try to come back, reject them again. It works!

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  31. My son dragged me into the Palo Alto Apple store to try to cleanse my mind! Heh!

    We also went to Fry’s to look at HDTVs. If you guys are missing what’s going on in HDTV land, you better pay attention. Best Buy and Fry’s were both packed with people buying $3,000 TVs. That’s a big opportunity.

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  32. Pregunta del mes

    ¿Pueden existir los blogs, si no hablan sobre GYM (Google, Yahoo, Microsoft)?
    Om Malik

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  33. robert, finally a break through… wonderful. i do agree, hdtv is the big opportunity. unfortunately i bought one already…. so cannot trade up

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  34. [...] My son is behind me blogging. Where are we? At the Palo Alto Apple store. Heh, figured if I was going to get to 100 posts about something other than, well, you know, that we better go do some homework. So, we went to Fry’s today. Yesterday I was at the Best Buy. Now we’re at the Apple store. Who’s we? Patrick, and Buzz Bruggeman. [...]

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  35. [...] I know were not supposed to blog about Google, Yahoo, and Microsoft, aka GYM but… [...]

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  36. Google Analytics for free

    Scoble and a few others on their hopeless no GYM (Google, Yahoo, Microsoft) self-imposed hiatus, probably won’t be writing about this one. Guess their readers will get GYM news elsewhere. Good for the rest of us not in “detox.”
    So G…

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  37. [...] Scoble and a few others on their hopeless no GYM (Google, Yahoo, Microsoft) self-imposed hiatus, probably won’t be writing about this one. Guess their readers will get GYM news elsewhere. Good for the rest of us not in “detox.” [...]

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  38. Info Makes the Web Go Round and Round, Google Analytics

    With the recent announcement of Google’s rebranded Urchin, Google Analytics is FREE for people to use and improve their website’s traffic and selling point. The only limitation to this would be for the particular site to have less than 5…

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  39. What about Ask Jeeves

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  40. [...] I’d be interested to hear any stories of people who have started out on some grand project only to find a GYM-level company roll out the same product. Technorati Tags: web+2.0 dogear IBM social+bookmarking webdev technology Posted Monday, November 28, 2005 [...]

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  41. [...] Idea Now a days every other day new ideas are jumping across the street and new companies are getting launched almost daily and these companies are keeping GYM on there toe’s and thus they are launching new services with much faster pace than they have done in past, to aggregate all these services under one roof, this a good attempt by yahoo! yahoo web2.0 yahoo next venture venturereviews [...]

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  42. [...] ¿Es posible pasar toda una semana sin escribir un solo post acerca de Google, Yahoo! o Microsoft? Om Malik se preguntó a si mismo esto hace unos días, La idea de enfocarse en “los pequeños”, tecnologías emergentes y otros temas importantes que no tienen nada que ver con lo que hacen las tres empresas. ¿Crees poder lograrlo? [...]

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  43. [...] They’ve got various things in late-preparation stage that will be of interest to SemWeb folks. The approach they’ve got for this aspect of their development is having a “Labs” area to showcase nifty stuff. The Retrievr sketch-search-Flickr setup is one of theirs, good fun. (Incidentally, they did get approaches from VCs from that, but they’re not really in the same game. They may be using a lot of Web 2.0 tech, but they’ve got more long-term ambitions than selling to GYM). [...]

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  44. Apres Le Web, le deluge…

    Le Web 3 was a spectacular conference – the biggest of its kind in Europe so far – and it provided a fascinating insight into the current state of the continent’s social software scene. But the crisis of identity so evident in French politics is also …

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  45. For obvious reasons I love the acronym (I write a techy fitness blog)…. however with that said, I’m more of a “G” girl. I visit google daily… I visit Yahoo as a second option only when I didn’t find enough on a subject… and I visit Microsoft once or twice a year only to verify links.

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  46. [...] about: brad feld about: compete over features about: paul graham about: del.icio.us about: gym about: redwood room about: joe kraus about: esther dyson about: agileamy about: we’re [...]

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  47. [...] sí lo es. Pero habrá un coste, un largo camino y numerosos y desconocidos enemigos (léase GYM). Es imprescindible ponerse en forma cuanto [...]

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