Joi Ito, Reid Hoffman invest in VoIP

Om Malik, Saturday, July 16, 2005 at 10:40 PM PT Comments (6)

Joi Ito and Linked In’s Reid Hoffman, in many ways have become leading indicators of what’s hot, and general predictors of where the investment dollars are going to flow. (Just talking about the hotness, not the profitness here…) Ito, was one of the earliest investors in Six Apart and other open media technologies like RSS. Hoffman’s appetite for all things new is quite well known. Social networking, blogs, RSS, vertical search, and what not - he has spread his PayPal dollars quite liberally. And now they have turned their attention to voice over the Internet technologies.

They are advisors to David Beckemeyer’s new company, TelEvolution, that makes PhoneGnome, a hybrid ATA adapter that combines the new phone (VoIP) with the old phone (PSTN) and leverages SIP technology quite affectively. I checked with David, and he said that the duo were ‘angel investors’ in the company as well. Beckemeyer is known to us VoIP bloggers as “Mr. Blog” and he and I have had different interpretation of VoIP developments. In his previous life, David was co-founder of EarthLink, where he served as Vice President Engineering and Chief Technology Officer.

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6 comments so far

July 16th, 2005
11:08 PM PT

[...] Ito and Hoffman jump off a bridge, should you? Om Malik thinks so…

Om Malik turned me onto a PhoneGnome, a hybrid ATA adapter, made by a company called TelEvo [...]

July 17th, 2005
4:07 PM PT
angryant said:

PhoneGnome looks suspiciously like a rebadged Sipura Technology’s SPA-3000. I could be wrong..

July 17th, 2005
5:44 PM PT
Terry Oliver said:

pretty sure it is a sipura. but since sipura clearly offers their product for rebadging . . . ..

July 18th, 2005
4:03 AM PT
angryant said:

Don’t see how they can claim that they “make” PhoneGnome. They’re just buying a ready made product from Sipura. TelEvolution are sounding more like marketing company than a technology company. I’d be putting my money in Sipura.

July 19th, 2005
3:57 PM PT
arvind said:

this is too expensive. check out http://www.internetphonewizard.com, I’ve been using it for six months, and it’s fantastic. I don’t have to wait for others to buy phonegnome - I can call 70 million Skype users immediately!

July 19th, 2005
4:55 PM PT

PhoneGnome is based on the Sipura/Linksys SPA-3000 hardware platform, customized to our specs and using our patent pending technology.

Users that are comfortable taking advantage of the stock SPA-3000 (which is a great product) may not find value in PhoneGnome for themselves. That market is already well served by the SPA-3000 and other existing VoIP products.

PhoneGnome targets a different audience, people that are not going to set up a SIP server in their house, and would not be comfortable trying to configure and use a generic SPA-3000. Before judging by what PhoneGnome looks like, check out the site and in particular the setup and use of PhoneGnome and I think you’ll see it’s a different animal, with a vastly different out of the box user experience (see http://www.phonegnome.com/how_phonegnome_works.html http://www.phonegnome.com/setup.html and http://www.phonegnome.com/using.html)

To this point, retailers would not be likely to carry a generic SPA-3000, as it is not a consumer-friendly product, whereas PhoneGnome is available in selected Staples stores now, for back-to-school.

The whole point of PhoneGnome is to bring some of the cool stuff guys like us have done with the SPA-3000, Asterisk servers, SER, etc. including SIP addresses, and FREE telephony, to average consumers. That’s more people with SIP addresses, more people we can all call for free. That’s good for everybody.

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