Summary:

A nice story on Rediff.com, one of the biggest Indian portals, and its attempts to tap into a more international audience. The company, whic…

A nice story on Rediff.com, one of the biggest Indian portals, and its attempts to tap into a more international audience. The company, which is listed on the Nasdaq exchange, will now offer voice over instant messenger geared for low bandwidth connections, a social networking site, and a news site with computer and human-generated listings.

Although most of the users reside in India, the Web site has established a growing pool of readers who have moved from India to North America or Europe. The matchmaking section on the international site is actually featured more prominently than on the Indian site.

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