iShuffle for radio, or Jack in the box

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Take a 1000 songs, make a playlist, and put it on shuffle and broadcast it over the air. Canadians figured this one out three years ago, called it Jack, for the radio station of the same name, which is now huge. via Rags who does a 180 on the long tail and writes, “Playlist-based listening choices will be widespread and everyone will have the same catalog, so personality/brand will be an important differentiator for stations as will content not available elsewhere.” Oh wait, he has left NYC. That explains it.

3 Comments

Om Malik

i know… you love subscription model so was having a little fun. sad to hear that you were leaving new york. bummer.

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