Xbox Chief Talks Up Games Mass Appeal

Xbox Chief, J Allard, when asked if the XBox 360 was going to match old XBox’s launch price of $300, told TheStreet.com: It’s going to be in the neighborhood.

Related research and analysis from GigaOM Pro:
Subscriber content. Sign up for a free trial.

• Why iPad 2 Will Lead Consumers Into the Post-PC Era
• The Near-Term Evolution of Social Commerce
• Content Farms: The Players, The Benefits, The Risks