Summary:

Like rival WSJ.com, it is going with Revenue Science…Eight segments have been identified for advertisers: Business Education, Institutiona…

Like rival WSJ.com, it is going with Revenue Science…Eight segments have been identified for advertisers: Business Education, Institutional Investor, Information Technology, Luxury and Consumer, Management, Personal Finance, Travel, Private Equity.

FT.com has some 76, 000 subscribers and broke even in December 2002.

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