You want WiFi with that

Glenn points to an article in today’s Wall Street Journal about how Bell companies are offering free WiFi gear to their DSL subscribers and trying to win market share from cable broadband providers. Apparently this strategy helped them win more new customers than cable companies. Perhaps, because DSL penetration is lower compared to the cable Internet subscribers. I am not sure how long this strategy is going to last because Bells clearly are not understanding that they are fighting a losing battle. They keep selling micro DSL at a time when cable companies like Comcast are beginning to offer speeds in excess of 6 megabits per second. I think Bells are running scared. The triple-play packages from cable companies will hit Bells where it hurts the most – voice.


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