Summary:

Computer audio equipment maker Creative Technology and online music service Soundbuzz.Com launched an alliance on Tuesday aimed at capturing…

Computer audio equipment maker Creative Technology and online music service Soundbuzz.Com launched an alliance on Tuesday aimed at capturing Asia’s infant fee-based online music market.

The two companies are setting up online music stores in Singapore, Hong Kong and India — regions where piracy is rampant.

The first of their online stores was launched in Singapore on Tuesday, offering 250,000 songs at $1.16 each in a format designed for quick downloading into Creative’s digital music players.

Soundbuzz.Com, which operates in Australia through a relationship with telephone company Telstra Corp., plans to bill customers through ISPs rather than credit cards, hoping the easier form of billing will spur growth.

IHT: Apple has yet to announce plans for an Asian version of iTunes, while Sony already sells some music online in Asia through a PlanetMG.com site in Singapore and a Mora.com Web site in Japan.

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