Summary:

A regulation press release by RealNetworks made me check out the RollingStone.com site…this was the passage that made me do it: “Every day, partners like RollingStone.com are introducing more consumers to Rhapsody and helping them rediscover their passion for music,” said Sean Ryan, vice president of […]

A regulation press release by RealNetworks made me check out the RollingStone.com site…this was the passage that made me do it: “Every day, partners like RollingStone.com are introducing more consumers to Rhapsody and helping them rediscover their passion for music,” said Sean Ryan, vice president of music services, RealNetworks.”
Some history to this: Last month at CES, RNWK announced that it has taken over operations of RollingStone.com, in a seven year licensing agreement with Wenner Media…Real would be integrating its music store into Rollingstone.com and vice versa…RNWK also gets exclusive online rights to Rolling Stone’s archive of music news and its collection of photos.
Have a look at RollingStone.com: Is that what it seems to you…besides the very basic ad banner integration, I can’t see anything else. Maybe the other way round is better, that is, RS content being integrated into Rhapsody. I don’t see that either…I am a member of Rhapsody.
The possibilities with this kind of integration are endless…I am just not sure RNWK is a company which will do that is the best way…

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