Summary:

The larger Web publishers…have reduced use of pop-up and pop-under ads. At Sportsline, pop-ups represented 5 to 10 percent of its ad reven…

The larger Web publishers…have reduced use of pop-up and pop-under ads. At Sportsline, pop-ups represented 5 to 10 percent of its ad revenue a few years ago, but now account for less than 1 percent.

Comments have been disabled for this post