Summary:

Analysts have predicted the demise of the majority of pure mobile content operators within the next few years. “Most content providers belie…

Analysts have predicted the demise of the majority of pure mobile content operators within the next few years. “Most content providers believe they can become a small part of an increasing pie,” said [Graham Brown, author of the report Winning and Losing in Mobile Content, published by World Wireless Forum]. “That’s their weakness. Non-mobile players and the few mobile companies that have focused intensely on core competencies, distribution and operational effectiveness will increasingly dominate this market. Yes the market is growing rapidly, but the number of content providers to benefit will decrease significantly over time.”

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