Summary:

Advice From A Lowly Journalist: “People don’t pay for news anymore. So I would use the e-mail [newsletter] version as a marketing tool to se…

Advice From A Lowly Journalist: “People don’t pay for news anymore. So I would use the e-mail [newsletter] version as a marketing tool to sell pass-along email readers on the value of a paid print subscription, and to sell ancillary products to current subscribers. That’s where the money is.”

Comments have been disabled for this post