Summary:

Will Declining Birth Rates in Japan Affect Online Gaming Revenues: An interesting point in this story on Japanese game software maker Square…

Will Declining Birth Rates in Japan Affect Online Gaming Revenues: An interesting point in this story on Japanese game software maker Square, which aims to more than triple its online game users by March 2004 in a bid to expand a core revenue-earner and return to the black. After the launch in May of “Final Fantasy XI,” an online version of the popular role- playing game which has sold more than 38 million copies globally, the number of users paying a monthly fee of 1,280 yen ($10.71) has reached 120,000, which it hopes to raise to 400,000 by end of next fiscal year.

Faced with a declining birth-rate in Japan, and therefore a likely fall in gaming population, game creators are looking to grow earnings through online user fees, according to the story.

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