Summary:

Does the Subscription Industry Need Associations?: There’re apparently two of them, eSubscription.org and Subscription Website Publishers As…

Does the Subscription Industry Need Associations?: There’re apparently two of them, eSubscription.org and Subscription Website Publishers Association, and Anne Holland takes a critical look at them. “The thing I’m not happy with is that in both cases, the vendor’s own relationship to the so-called association is hidden. Faux association-as-marketing-tool…. nuh uh, we don’t need that.”

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